Key Responsibilities & Expected Outcomes
· Drive regional/ Territory sales growth for Medical, Dental,Nursing,Physiotherapy, AYUSH , Allied Health (Health Sciences) and Pharmacy titles by achieving agreed sales and revenue targets.
· Build and expand institutional accounts across Medical, Dental,Nursing , Physiotherapy, AYUSH , Allied Health (Health Sciences), converting prospects into active customers.
· Drive textbook adoption by engaging faculty, Heads of Departments, academic leaders and key decision-makers, with clear targets for new adoptions and renewals.
· Develop and manage a strong institutional pipeline, ensuring systematic follow-up from lead generation to evaluation, adoption and purchase.
· Expand market coverage by identifying untapped institutions, geographies and customer segments and converting them into new business.
· Strengthen customer relationships with faculty, institutions, distributors and channel partners to increase repeat business and long-term account value.
· Promote the CBS portfolio effectively through faculty meetings, institutional visits, product demonstrations, samples and academic engagement initiatives.
· Monitor competitive activity and market trends, providing actionable insights on competitor titles, pricing, adoption and customer preferences.
· Improve sales productivity through disciplined territory planning, account prioritization, visit planning and timely reporting.
· Travel extensively across the assigned territory to increase institutional coverage, generate demand and deliver measurable business growth.