The Business Development Executive is responsible for driving revenue growth by identifying new business opportunities, building client relationships, and converting prospects into long-term customers. This role sits at the intersection of strategy, sales, and market intelligence.
Key Responsibilities
Identify, qualify, and pursue new business opportunities in target markets
Generate leads through outbound efforts, networking, and partnerships
Build and manage a strong sales pipeline with consistent follow-ups
Present products/services with clear value articulation to clients
Negotiate and close deals aligned with company objectives
Maintain relationships with existing clients to ensure retention and upsell
Collaborate with marketing and operations for seamless execution
Track performance metrics and report on sales outcomes
Skills & Competencies Required
Strong communication and persuasion skills
Market research and opportunity mapping ability
Sales acumen with a results-driven mindset
Relationship-building and stakeholder management
Negotiation and closing capability
Strategic thinking with execution focus
CRM tools proficiency (e.g., HubSpot, Salesforce)
High ownership, adaptability, and resilience
Preferred Qualifications
Bachelor’s degree in Business, Marketing, or related field
Experience in healthcare/retail/service industries (optional based on your use case)
Success Metrics
Lead conversion rate
Revenue generated
Pipeline growth and velocity
Client acquisition and retention