Job Title:• Social Media Executive (Ladies' Wear)
Key Responsibilities:
- Develop and implement social media strategies to enhance brand presence and engagement
- Create engaging content (posts, stories, reels) for social media platforms using AI-powered content creation tools
- Utilize AI-driven analytics tools to track performance metrics and refine campaign effectiveness
- Collaborate with influencers and manage relationships
- Manage social media advertising campaigns using AI-powered ad optimization tools
- Stay up-to-date with the latest social media trends and AI-powered tools
Required Skills:
- 2-3 years of experience in social media marketing, preferably in the fashion industry
- Strong knowledge of social media platforms, including Instagram, Facebook, and Twitter
- Experience with AI-powered social media tools, such as:
- Content creation tools (e.g., Lumen5, Wibbitz)
- Analytics tools (e.g., Sprout Social, Hootsuite Insights)
- Ad optimization tools (e.g., Facebook Ads Manager, Google Ads)
- Excellent communication and organizational skills
- Ability to work independently and as part of a tea
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