JOB DESCRIPTION
Position: Social Media & Marketing Executive
Job Details
Working Hours: 10:00 AM to 7:00 PM
Location: Basni, Jodhpur
Experience: 0–4 Years (Freshers can also apply)
Salary: As per company standards
Role Overview
Manage the company's social media presence, create promotional content, run digital marketing campaigns, generate customer enquiries, and support the sales team.
Key Duties & Responsibilities
1. Social Media Management
Manage Facebook, Instagram, LinkedIn, and other relevant social media platforms.
Regularly create and upload posts, stories, reels, and updates.
Maintain the company's social media accounts and engagement.
2. Content Creation & Designing
Design promotional flyers, banners, brochures, and social media posts using Canva or similar tools.
Create and edit product reels and short promotional videos.
Ensure all content follows the company's branding.
3. Digital Advertising
Create, run, and manage Facebook and Instagram ads.
Handle Google Ads and promotional campaigns.
Manage audience targeting, campaign budgets, and performance.
4. E-commerce Marketing
Create and update product listings, descriptions, images, and promotional content on e-commerce platforms.
5. Enquiry & Sales Coordination
Respond to customer enquiries received through social media.
Record and maintain customer leads.
Coordinate with and support the sales team by sharing enquiries and following up on leads.
6. Data & Record Maintenance
Maintain Google Sheets and Excel records.
Track customer enquiries, leads, campaign performance, and daily marketing activities.
Prepare monthly reports covering reach, engagement, enquiries, and advertising results.
7. Campaign Planning
Prepare monthly social media content calendars.
Plan promotional activities for products, offers, and new launches.
Required Skills
Knowledge of Canva or similar graphic designing tools.
Basic video editing skills.
Ability to create and manage Facebook and Instagram ads.
Working knowledge of Meta Ads Manager and Google Ads.
Knowledge of Facebook, Instagram, LinkedIn, and other social media platforms.
Good communication and creative skills.
Basic knowledge of Google Sheets, MS Excel, and data management.
Ability to coordinate with the sales team and manage deadlines.
Company: BOTHRA BUILDTECH