About the Organization
JKS Group is a purpose-driven organization working in the education and social development sector. We focus on career guidance, student development, counseling, and holistic growth initiatives aimed at empowering individuals and contributing to societal welfare.
Job Summary
We are looking for a creative, strategic, and result-oriented Social Media Manager to manage and grow our digital presence across multiple platforms. The candidate will be responsible for content planning, creation, execution, engagement, and analytics to build brand awareness, trust, and community engagement.
Key Responsibilities
Plan, create, and manage content across social media platforms (Instagram, Facebook, LinkedIn, YouTube, X/Twitter, etc.)
Develop monthly content calendars aligned with organizational goals and campaigns
Write engaging captions, reels/scripts, stories, and post copies
Coordinate with design, video, and content teams for creatives
Manage posting schedules and ensure consistency in brand tone and messaging
Monitor comments, messages, and community interactions professionally
Track performance metrics (reach, engagement, followers, conversions)
Prepare weekly/monthly social media performance reports
Run and monitor paid campaigns (if applicable)
Stay updated with social media trends, algorithm changes, and best practices
Support campaigns related to CSR initiatives, events, workshops, and visits
Required Skills & Qualifications
Bachelor’s degree in Marketing, Communications, Media, or a related field
2+ years of experience and Strong understanding of social media platforms and content formats
Excellent written communication skills (Hindi & English)
Basic knowledge of social media analytics and insights
Creativity with a strategic mindset
Ability to handle multiple tasks and meet deadlines
Familiarity with tools like Canva, Meta Business Suite, Buffer, Hootsuite, or similar
Basic understanding of branding and audience psychology
Preferred Skills (Good to Have)
Experience in education, ed-tech, NGO, or social sector
Video editing or reel-making skills
Paid ads and campaign experience
Influencer collaboration experience
SEO and hashtag strategy knowledge
What We Offer
Opportunity to work with a purpose-driven organization
Creative freedom and ownership of social media strategy
Exposure to CSR, education, and social impact projects
Supportive work culture and growth opportunities