Strategy & Planning:
Develop and implement comprehensive social media strategies aligned with brand goals and target audiences.
Content Creation & Management:
Create, curate, schedule, and publish engaging content (text, images, video) across various social media platforms.
Community Engagement:
Monitor social channels, respond to customer inquiries, comments, and messages, fostering a positive brand community.
Campaign Management:
Plan, execute, and optimize social media campaigns, including paid advertising if applicable.
Performance Tracking & Analytics:
Monitor key performance indicators (KPIs), analyze engagement data, and report on performance to guide strategy adjustments.
Collaboration:
Work closely with marketing, design, and content teams to ensure consistent messaging and campaign alignment.
Trend Monitoring:
Stay updated on emerging social media trends, platform changes, and new tools to maximize reach and engagement.