डिजिटल मार्केटिंग सोशल मीडिया मैनेजर

Social Media Manager – Food & Beverage

Company: Glisco Kitchens
Location: Delhi NCR
Employment: Full-Time
Job Title: Social Media Manager
Experience: 1–4 years
Female candidates preferred

About the Role

We are looking for a creative, energetic and hands-on Social Media Manager to take charge of the social media presence of our food brands.

This is not a desk-only social media job.

You will be responsible for coming up with content ideas, going to our kitchens/outlets, shooting food and people, making reels, creating posts, managing Instagram and other social channels, and running promotions.

We want someone who genuinely enjoys food, photography, Instagram, Reels and creating content.

What You Will Do

📱 Social Media

• Manage the day-to-day social media presence of our food brands.

• Plan and maintain a monthly/weekly content calendar.

• Create and publish Instagram posts, Stories and Reels.

• Keep the social media pages active, fresh and engaging.

• Track what content is working and continuously improve it.

• Monitor comments, messages and customer interactions.

📸 Photography & Video

• Visit our kitchens and locations regularly to create content.

• Photograph food, dishes, packaging, kitchens and behind-the-scenes activity.

• Shoot short-form videos and Reels using a smartphone/camera.

• Capture food preparation, plating, staff, customers and brand moments.

• Create content around new dishes, offers and promotions.

• Be comfortable appearing on camera when required or coordinating people for shoots.

You don't need to be a professional photographer — but you must have a good eye for food photography, framing, lighting and composition.

🎬 Content Creation

• Come up with creative ideas for Reels and social posts.

• Shoot and edit short videos.

• Create simple graphics and promotional creatives.

• Write captions and basic promotional copy.

• Convert offers and campaigns into engaging social-media content.

• Repurpose one shoot into multiple pieces of content.

For example:

One new dish → Photos + Reel + Story + Offer Post + Behind-the-Scenes Content

📢 Promotions & Campaigns

• Promote new dishes, offers and campaigns.

• Work with the operations and marketing team to understand upcoming promotions.

• Create content around festivals, events and special occasions.

• Help generate campaigns that drive actual food orders.

• Track engagement and conversion from campaigns.

What We Are Looking For

The ideal candidate should be:

• Creative and full of ideas.

• Very comfortable with Instagram and Reels.

• Good at taking photographs and videos.

• Comfortable using a smartphone to create professional-looking content.

• Able to edit videos using tools such as CapCut, Canva, VN or similar applications.

• Good at writing captions and short promotional copy.

• Comfortable visiting kitchens and shooting content on location.

• Comfortable working independently.

• Fast-moving and willing to experiment.

• Interested in food, restaurants and social media trends.

A Big Plus

Experience with:

• Food photography

• Restaurant / café / cloud kitchen social media

• Influencer marketing

• Instagram Reels

• Meta promotions

• Canva

• CapCut / VN

• Basic photography and lighting

• Food styling

• Event or promotional shoots

Personality We Want

We are looking for someone who sees something interesting and thinks:

"This can become a Reel!"

You should be someone who is constantly noticing trends, sounds, formats, food content and ideas that can be adapted for our brands.

You should also be comfortable saying:

"Let's try this."

rather than waiting for someone to give you a detailed brief.

Performance Will Be Measured On

• Consistency of content

• Number and quality of Reels/posts produced

• Social media growth

• Engagement

• Quality of photography and video

• Campaign performance

• Content ideas generated

• Ability to convert content into customer interest and orders

Important

This is a hands-on role.

The person joining us will not simply manage an agency or tell a photographer what to do.

You will be expected to pick up the phone/camera, visit the kitchen, shoot the food, edit the Reel, write the caption and publish it.

If you love food + Instagram + photography + Reels + creative marketing, we'd love to meet you.

• इस फुल टाइम डिजिटल मार्केटिंग Job में डिजिटल मार्केटिंग में 2 - 4 वर्षो का अनुभव वाले उम्मीदवारों की जरुरत है।