JOB TITLE: Search Engine Optimization (SEO) Executive
COMPANY: Odisha Talks
EXPERIENCE: 1-2 years(Freshers with strong skills may apply)
Job Description
As an SEO Executive at Odisha Talks, I was responsible for improving the website's organic search visibility, increasing website traffic, and enhancing online engagement through effective search engine optimization strategies. I worked closely with content creators, editors, and marketing teams to ensure content was optimized for search engines and aligned with audience interests.
Key Responsibilities:
Conducted keyword research to identify high-value search opportunities and content topics.
Optimized website content, metadata, headings, and internal linking structures to improve search rankings.
Performed on-page and technical SEO audits to identify and resolve website issues.
Monitored website performance using tools such as Google Analytics, Google Search Console, and SEO platforms.
Developed and implemented link-building and off-page SEO strategies to improve domain authority.
Collaborated with content teams to create SEO-friendly articles, blogs, and news content.
Tracked keyword rankings, organic traffic, and other SEO KPIs, preparing regular performance reports.
Analyzed competitor websites and industry trends to identify growth opportunities.
Ensured website content followed SEO best practices and search engine guidelines.
Supported digital marketing campaigns by optimizing landing pages and improving search visibility.
Key Achievements (optional for resume):
Increased organic website traffic through targeted SEO initiatives.
Improved keyword rankings for competitive search terms.
Enhanced website performance and user experience through technical SEO improvements.
Contributed to higher audience engagement and content discoverability across search engines.