SEO Executive

Role Description

This is a full-time, on-site role for a Search Engine Optimization (SEO) Specialist, based in Mumbai. The SEO Specialist will be responsible for executing keyword research, conducting comprehensive SEO audits, optimizing web content for on-page SEO, implementing link-building strategies, and analyzing website performance using web analytics tools. The role involves collaborating with content creators and marketing teams to refine SEO strategies and improve search engine rankings to enhance online visibility and drive organic traffic.

Qualifications & Skills:

• Bachelor's degree in Computer Science, or a related field is preferred

• Proven track record of improving website rankings

• Knowledge of technical SEO, content optimization, and link building

Experience required as SEO Expert : 3-5 years

Salary Budget : ₹3LPA to 4 LPA

Job Location : Mira Road, East Thane, Mumbai, Maharashtra 401107 (Work from Office)

Responsibilities (You will be responsible for): -

• Proficiency in Keyword Research and the ability to analyze search trends effectively

• Strong skills in conducting SEO Audits to identify areas for improvement

• Experience in Link Building strategies and techniques to enhance domain authority

• Knowledge of On-Page SEO practices, including metadata optimization and internal linking

• Competence in using Web Analytics tools to assess traffic trends, user behavior, and campaign performance

• Excellent analytical skills and a data-driven approach to problem-solving

• Familiarity with SEO tools such as Google Analytics, Google Search Console, and SEO software like SEMrush or Ahrefs

• Content planning & optimization

• Tracking and improving rankings

• Develop and implement SEO strategies to drive organic traffic

• Collaborate with content and marketing teams

Some key expertise areas could be : -

👉 Identify high-intent keyword opportunities

👉 Optimize pages for rankings + conversions

👉 Build strong content clusters

👉 Improve site structure & technical health

👉 Execute consistent backlink strategies

👉 build a scalable organic engine

KPIS (What You Will Be Measured): -

1. Organic traffic growth

2. Keyword rankings (high-intent keywords)

3. Lead generation from organic

4. Conversion from organic traffic

5. Domain authority & backlink profile

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