A Naukri Group company
लॉगिनहायर लोकल स्टाफ
A Naukri Group companyलॉगिनहायर लोकल स्टाफ
25,000 - 40,000 /महीना
Belpatram Infratech Private Limited
सेक्टर 76, नोएडा
डिजिटल मार्केटिंग में 1 - 5 वर्षो का अनुभव
फुल टाइम
Key Responsibilities
Plan, launch, and manage paid advertising campaigns on Google Ads and Meta Ads (Facebook & Instagram).
Generate high-quality leads for real estate projects through paid campaigns.
Manage campaign budgets and optimize ad spend for better results.
Monitor and improve key performance metrics such as CPL (Cost Per Lead), CPC, CTR, conversion rate, and ROAS.
Identify target audiences and implement effective audience targeting strategies.
Create and test different ad creatives, headlines, copy, and landing pages.
Track campaign performance and prepare regular reports on leads, conversions, and spending.
Optimize campaigns to reduce lead costs and improve lead quality.
Coordinate with the sales team to understand lead quality and improve campaign performance.
Conduct A/B testing to identify the best-performing campaigns and creatives.
Use tools such as Google Analytics 4, Google Tag Manager, Meta Pixel, and conversion tracking.
Stay updated with the latest paid advertising trends and digital marketing strategies.
Required Skills
Strong hands-on experience with Google Ads and Meta Ads.
Practical knowledge of lead generation campaigns.
Expertise in campaign optimization, audience targeting, and budget management.
Understanding of CPL, CPC, CTR, CPA, conversion rate, and ROAS.
Knowledge of conversion tracking, remarketing, and retargeting.
Ability to analyze campaign data and make performance-based decisions.
Experience with landing pages, lead forms, and campaign reporting.
