E-Commerce Marketing Manager

E-Commerce Marketing Manager Designation - Ecommerce Marketing Manager Location - Mumbai (Goregaon West) 5 Days working Qualification - Any Graduate Experience - 5 years Minimum About Rentokil PCI Rentokil PCI is Indias leading pest control service provider and a Rentokil Initial brand. Formed in 2017 through a joint venture between Pest Control India and Rentokil, it operates across 300 locations, aiming to set new standards in customer service. The company focuses on industry-leading operations through best practices, innovation, and digital technologies. In 2024, Rentokil PCI strengthened its market leadership by acquiring HiCare, expanding its services and footprint further. For more details: https://www.rentokil-pestcontrolindia.com; www.pci-hicare.com About the Role: The Manager - E-Commerce Marketing Procurement is responsible for day-to-day operations activities of an e-commerce business, including the development, management, and optimization of the online store The person will report to the General Manager - E-Commerce Business. The incumbent will have to work as part of a multi-functional team and this involves collaboration with the internal team and external stakeholders. Job Responsibilities: Driving sales performance, analyzing past performance, and setting realistic targets Ensuring the online experience is user-friendly and on-brand, and managing customer retention and loyalty programs Spearheading digital marketing efforts, and analyzing competitors to identify opportunities and threats Making decisions about products, pricing, and promotions Writing management reports on sales performance, and presenting insights to stakeholders Using historical data to forecast future trends Conducting experiments to test different website elements, marketing campaigns, or pricing strategies Key Result Areas: E-Commerce Sales Performance Management Online Store Optimization & User Experience Data Analytics & Performance Reporting Digital Marketing & Traffic Growth Paid Campaign Management (PPC, Social & Display Ads) Email Marketing & Customer Retention Product, Pricing & Promotion Strategy Catalog & Product Merchandising Management Marketing Automation, CRM Integration Inventory Visibility & Order Fulfillment Efficiency Customer Acquisition & Lifecycle Management CRO, ROI & ROAS Optimization and Competitive Analysis Competencies (Skills essential to the role): Expertise in Performance Marketing E-Commerce Business Acumen Digital Marketing Expertise Excellent Communication Skills Data Analysis & Analytical Thinking Leadership Skills Stakeholder Management Project & Time Management Customer-Centric Mindset & Market Intelligence Conversion rate optimization Prior knowledge of Web analytics Strategic Thinking & Planning Other Requirement: Proven experience in digital marketing, AMS, and Performance Marketing. Working knowledge of AMS (Advertising Management Systems) and experience managing online marketplace advertising campaigns is desirable. Proficiency in Microsoft Office Suite, particularly MS Excel, PowerPoint, and Word. Basic knowledge of Adobe Acrobat for document editing and management is preferred. Understanding of digital marketing tools and analytics platforms (e.g., Google Analytics, marketing dashboards, or campaign tracking tools) is desirable. Role Type / Key working relationships: People Manager Internal team External stakeholders Interested candidates can share resume on alfeeya.siddiqui@rentokil-pci.com Contact - 9322881417 Experience Level Senior Level