Digital marketing manager

Job Description – Digital Marketing Manager

Company: Masakien Al Amna International

Location: Delhi, India (GCC Market Focus)

Industry: HR / Recruitment / Manpower Solutions

Role Overview

We are seeking an experienced Digital Marketing Manager to lead and scale our inbound demand generation across GCC markets (UAE, KSA, Qatar, Oman). This role will own digital growth strategy, performance marketing, CRM automation, SEO, and brand visibility while driving measurable business pipeline contribution.

Key Responsibilities

Lead Generation & Growth

Drive qualified inbound leads across GCC markets

Execute SEO, paid ads, and landing page funnel strategies

Manage LinkedIn and Google Ads campaigns targeting HR/Operations/Procurement stakeholders

Collaborate with BDM and SDR teams to improve lead quality

Performance Marketing

Manage monthly marketing budgets with ROI accountability

Track CPL, CAC, campaign ROI, and pipeline contribution

Conduct A/B testing for ads, landing pages, and funnels

Submit weekly/monthly performance reports

SEO & Organic Growth

Execute technical, on-page, and off-page SEO strategies

Rank for high-conversion GCC recruitment/manpower keywords

Manage content calendar including blogs, case studies, and service pages

CRM & Automation

Manage HubSpot / Zoho CRM workflows and automation

Build lead nurturing journeys and scoring models

Maintain CRM hygiene and reporting dashboards

Ensure smooth lead handoff to sales teams

Brand & Digital Presence

Manage website UX/UI and landing page performance

Maintain brand consistency across digital channels

Oversee company digital presence and content strategy

Requirements

5–8+ years of Digital/Growth Marketing experience

Strong B2B lead generation background

GCC market exposure preferred

Experience in recruitment/manpower/professional services is an advantage

Expertise in Google Ads & LinkedIn Campaign Manager

Strong SEO and analytics knowledge

Hands-on CRM automation experience (HubSpot/Zoho)

Tools & Platforms

Google Ads

LinkedIn Campaign Manager

HubSpot / Zoho CRM

Google Analytics 4 / GTM / Search Console

Canva / Adobe Suite

• इस फुल टाइम डिजिटल मार्केटिंग Job में डिजिटल मार्केटिंग में 6 - 30+ वर्षो का अनुभव वाले उम्मीदवारों की जरुरत है।