Digital marketing manager

Job Title: Digital Marketing Manager

Job Summary

We are seeking an experienced and results-driven Digital Marketing Manager to lead our online marketing efforts. The ideal candidate will be responsible for developing, implementing, and optimizing digital marketing strategies across multiple channels to increase brand awareness, drive qualified traffic, and achieve business growth.

Key Responsibilities

1. Strategy & Planning

Develop and execute comprehensive digital marketing strategies aligned with business goals.

Plan and manage the marketing budget across digital channels.

Analyze market trends, competitor activities, and customer insights to inform strategy.

2. Performance Marketing

Manage and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn, YouTube, and other platforms.

Track and improve key metrics such as CTR, CPC, CPA, ROAS, and conversions.

3. SEO & Content

Oversee on-page, off-page SEO, and technical SEO initiatives.

Work with the content team to plan and publish high-quality content (blogs, landing pages, videos).

Ensure content is aligned with SEO best practices.

4. Social Media Management

Develop and implement social media strategies across platforms like Facebook, Instagram, LinkedIn, Twitter, and YouTube.

Track audience engagement and optimize content performance.

5. Email Marketing & Automation

Create targeted email campaigns for lead nurturing, retention, and engagement.

Use automation tools (HubSpot, Mailchimp, Zoho, etc.) to streamline workflows.

6. Website & Landing Pages

Manage website updates, UX improvements, and CRO (conversion rate optimization).

Collaborate with designers and developers to build high-converting landing pages.

7. Data & Analytics

Track performance using Google Analytics, Search Console, and marketing dashboards.

Prepare weekly/monthly reports with insights and actionable recommendations.

• इस फुल टाइम डिजिटल मार्केटिंग Job में डिजिटल मार्केटिंग में 6 - 6+ वर्षो का अनुभव वाले उम्मीदवारों की जरुरत है।