Key Responsibilities
Plan, launch and manage Google Ads & Meta Ads campaigns.
Generate high-quality B2B leads for warehousing, logistics and 3PL services.
Perform keyword research, audience targeting and competitor analysis.
Monitor and optimize CPL, CTR, conversions and campaign performance.
Create and test ad copies, creatives and different campaign strategies.
Manage advertising budgets and scale high-performing campaigns.
Track leads, conversions and prepare performance reports.
Coordinate with the sales team to improve lead quality and conversion.
Requirements
Hands-on experience in Google Ads & Meta Ads.
Strong knowledge of lead-generation campaigns.
Experience with campaign optimization and performance analytics.
B2B lead-generation experience preferred.
Logistics/Warehousing/3PL industry experience is an added advantage.