ob Description:
Perform comprehensive keyword research and conduct competitive analysis.
Understand and execute technical SEO audits, implementing necessary changes.
Implement on-page optimizations to improve website performance.
Implement changes in content management systems (CMS).
Manage content production by planning content calendars, managing writers (or
collaborating with content writing teams), and supporting them on SEO.
Develop and execute methods to track, report, analyze, and improve SEO performance.
Collaborate with SEO managers and other in-house marketing teams.
Collaborate with developers and product teams to implement necessary features and
changes.
Innovate and develop new SEO tests and strategies.
Present and communicate SEO strategies and projects to clients and/or internal
stakeholders.
Serve as the key SEO expert/advocate within the organization.
Stay up-to-date with the latest SEO trends, strategies, and algorithm changes.