Digital Marketing Executive
Company: Simcad Technologies
Location: Kalyani Nagar, Pune
Experience: 6 Months – 4 Years
Department: Digital Marketing / Marketing
Employment Type: Full-Time
Company Website: http://www.simcadtech.com/
Job Summary
Simcad Technologies is looking for a proactive and result-oriented Digital Marketing Executive to manage and execute digital marketing activities, improve online visibility, generate leads, and support the company’s overall marketing objectives.
Key Responsibilities
Plan and execute digital marketing campaigns across various online platforms.
Manage and grow company social media profiles including LinkedIn, Instagram, Facebook, and other relevant platforms.
Create, coordinate, and publish engaging content for social media, websites, blogs, and other digital channels.
Support SEO activities, including keyword research, on-page optimization, and basic off-page SEO.
Manage Google Ads / Meta Ads campaigns and monitor campaign performance.
Conduct market and competitor research to identify new digital marketing opportunities.
Monitor website traffic, leads, engagement, and campaign performance using Google Analytics and Search Console.
Prepare regular digital marketing reports and provide insights for improvement.
Coordinate with the design and content teams for creatives, videos, blogs, and promotional materials.
Assist in email marketing, lead generation, and online promotions.
Maintain and improve the company’s online presence and brand visibility.
Stay updated with the latest digital marketing trends, tools, algorithms, and best practices.
Required Skills
Good knowledge of Digital Marketing concepts and tools.
Basic to good knowledge of SEO, SEM, Social Media Marketing, Google Ads, and Meta Ads.
Knowledge of Google Analytics, Google Search Console, and keyword research tools.
Good written and verbal communication skills.
Strong content creation and social media management skills.
Analytical and problem-solving ability.
Ability to manage multiple tasks and meet deadlines.
Basic knowledge of Canva or other design tools will be an advantage.
Education
Bachelor’s degree in Marketing, Digital Marketing, Business Administration, Mass Communication, or a related field.
Digital Marketing certification will be an added advantage.
Experience
6 Months to 4 Years of experience in Digital Marketing, Social Media Marketing, SEO, SEM, or a related role.
What We Offer
Opportunity to work with a growing technology company.
Exposure to multiple areas of digital marketing.
Learning and career growth opportunities.
Professional and collaborative work environment.
Location: Kalyani Nagar, Pune