Kindly find the Job Description below
Company Name : Park Intelli Solutions
Experience - 5+ years
Shift: Night Shift
SEO Strategy & Execution
o Develop, implement, and manage on-page, off-page, and technical SEO strategies.
o Conduct keyword research, competitor analysis, and backlink strategies to drive organic traffic.
o Optimize website structure, landing pages, and content for search engines.
o Monitor rankings, site performance, and SEO metrics using analytics tools.
• Campaign Management o Plan, execute, and optimize multi-channel campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.).
o Define campaign objectives, target audiences, and budgets for lead generation and brand awareness.
o Track and analyze performance metrics (CTR, CPC, CPL, ROI) and provide actionable insights.
o Collaborate with creative, content, and web teams for ad creatives and landing pages.
Content & Digital Strategy
o Work closely with content creators to ensure SEO best practices in blogs, web pages, and digital assets.
o Manage A/B testing for ad copies, landing pages, and funnels to improve conversions.
o Stay updated on industry trends, algorithm changes, and new digital marketing technologies.
Analytics & Reporting
o Measure and report campaign performance against KPIs and ROI.
o Use tools such as Google Analytics, Google Tag Manager, Search Console, SEMrush, Ahrefs, or similar.
o Present insights, dashboards, and recommendations to management for decision