A Naukri Group company
लॉगिनहायर लोकल स्टाफ
A Naukri Group companyलॉगिनहायर लोकल स्टाफ
20,000 - 40,000 /महीना
Occultorbit
सेक्टर 30, फरीदाबाद
डिजिटल मार्केटिंग में 2 - 4 वर्षो का अनुभव
फुल टाइम
About the Role
OccultOrbit is looking for a Meta Ads & Lead Generation Executive who has hands-on experience in running and optimizing Facebook and Instagram advertising campaigns.
The main responsibility will be to generate high-quality leads at the lowest possible cost for our online courses, workshops and services.
Key Responsibilities:
Create and manage Facebook & Instagram ad campaigns using Meta Ads Manager.
Plan and execute Lead Generation campaigns.
Create and manage Campaigns, Ad Sets and Ads.
Test different audiences, creatives, offers and ad copies.
Manage broad, interest-based and retargeting audiences.
Monitor CPL, CTR, CPC, CPM and lead quality.
Identify and stop poor-performing campaigns and ads.
Optimize and scale profitable campaigns.
Track leads and campaign performance.
Analyse which campaigns generate quality leads and actual conversions.
Work with the creative team to develop and test new ad creatives.
Maintain daily/weekly performance reports.
Continuously test new strategies to improve lead quality and reduce acquisition cost.
