Job Description – Digital Marketing Executive
Company: Eyetonik | Location: Pune
Key Responsibilities:
Manage Instagram, Facebook, YouTube and other social media platforms.
Create and publish posts, reels, stories and promotional content.
Plan and execute digital marketing campaigns.
Manage Meta Ads and Google Ads.
Generate leads and increase customer inquiries.
Manage Google Business Profiles and online reviews.
Promote optical products, sunglasses and eye-testing services.
Monitor social media performance and prepare monthly reports.
Coordinate with the graphic designer and video editor.
Required Skills:
Graduate in Marketing or a related field.
Knowledge of Social Media Marketing, Meta Ads and Google Ads.
Basic knowledge of SEO and Canva.
Good communication and creative skills.
Experience in Digital Marketing preferred.