Job Title: Digital Marketing Executive (2+ Years Experience)
Company: Legal Capital Law Firm
Job Summary:
We are seeking a results-driven Digital Marketing Executive with at least 2 years of hands-on experience in managing online marketing campaigns. The ideal candidate will be responsible for planning, executing, and optimizing digital strategies across multiple platforms, including Meta Ads, Google Ads, and social media channels, while also supporting basic web design and content updates.
Key Responsibilities:
• Plan, create, and manage paid advertising campaigns on Meta platforms (Facebook & Instagram Ads) and Google Ads.
• Optimize campaigns to improve ROI, lead generation, and brand visibility.
• Develop and schedule engaging social media posts aligned with the firm’s branding and legal services.
• Manage day-to-day social media activities, including content creation, posting, and audience engagement.
• Monitor and analyze campaign performance using tools like Google Analytics and Meta Business Suite.
• Perform keyword research and implement basic SEO strategies.
• Design and update website pages, landing pages, and creatives as needed.
• Collaborate with internal teams to create marketing materials tailored to legal services.
• Maintain consistency in branding across all digital platforms.
• Stay updated with the latest digital marketing trends and tools.
Required Skills & Qualifications:
• Minimum 2 years of experience in digital marketing.
• Hands-on experience with Meta Ads and Google Ads campaign management.
• Strong knowledge of social media management and content planning.
• Basic web design skills (HTML/CSS or CMS platforms like WordPress preferred).
• Familiarity with analytics tools (Google Analytics, Meta Insights).
• Good understanding of SEO and SEM practices.
• Strong communication and content writing skills.
• Ability to work independently and meet deadlines.
Preferred Qualifications:
• Experience working with legal, finance, or professional service firms.
• Knowledge of lead generation strategies for service-based businesses.
• Graphic design skills (Canva, Photoshop, etc.) are a plus.
Key Attributes:
• Detail-oriented and analytical mindset
• Creative thinking and problem-solving skills
• Strong organizational and time management abilities
Location: [Specify Location or Remote]
Employment Type: Full-time
Salary: Competitive, based on experience
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This role is ideal for a proactive marketer who can balance creativity with data-driven decision-making to grow the firm’s digital presence and client base.
Contact : Kalyani HR