Digital Marketing Executive

Digital Marketing Executive

Company: Hiyath.com
Experience Required: 2–3 Years
Employment Type: Full-Time

About the Role

We are looking for a results-driven Digital Marketing Executive to join our team at Hiyath.com. The ideal candidate will be responsible for planning, executing, and optimizing our online marketing efforts across various digital channels to drive brand awareness, engagement, and conversions.

Key Responsibilities

• Plan, execute, and manage digital marketing campaigns across SEO, SEM, social media, email, and content marketing

• Develop and implement strategies to increase website traffic, lead generation, and online conversions

• Manage and optimize paid advertising campaigns (Google Ads, Meta Ads, etc.) within allocated budgets

• Monitor, analyze, and report on campaign performance using tools like Google Analytics and Search Console

• Create and curate engaging content for social media platforms, blogs, and email newsletters

• Conduct keyword research and implement on-page/off-page SEO strategies

• Collaborate with the design and content teams to produce marketing materials

• Stay updated with the latest digital marketing trends, tools, and best practices

• Manage social media accounts, including content calendars and community engagement

• Conduct A/B testing to optimize campaign performance and conversion rates

• Track ROI and prepare regular performance reports for management

Required Skills & Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field

• 2–3 years of proven experience in digital marketing

• Hands-on experience with Google Ads, Meta Ads Manager, and Google Analytics

• Strong knowledge of SEO/SEM, keyword research, and content marketing strategies

• Proficiency in social media platforms (Instagram, Facebook, LinkedIn, Twitter/X)

• Familiarity with email marketing tools (Mailchimp, HubSpot, or similar)

• Basic understanding of graphic design tools (Canva, Photoshop) is a plus

• Experience with CMS platforms like WordPress

• Strong analytical skills with the ability to interpret data and generate insights

• Excellent written and verbal communication skills

• Creative thinking with strong attention to detail

• Ability to manage multiple projects and meet deadlines

Preferred Qualifications

• Google Ads/Analytics certification

• Experience in performance marketing or e-commerce

• Knowledge of marketing automation tools

• Basic HTML/CSS knowledge for landing page edits

What We Offer

• Competitive salary based on experience

• Opportunities for professional growth and skill development

• Collaborative and dynamic work environment

• Performance-based incentives

• इस फुल टाइम डिजिटल मार्केटिंग Job में डिजिटल मार्केटिंग में 1 - 6+ वर्षो का अनुभव वाले उम्मीदवारों की जरुरत है।