We are looking for a results-driven Digital Marketing Executive to plan, execute, and manage online marketing campaigns across multiple platforms. The candidate should have hands-on experience in paid ads, social media management, and content creation, along with knowledge of the latest AI tools to enhance marketing performance.
Key Responsibilities:
1. Paid Advertising Management: Plan, create, and optimize Meta Ads (Facebook & Instagram Ads)
Manage and optimize Google Ads campaigns (Search, Display, YouTube)Run and monitor YouTube Ads campaigns
Analyze ad performance and improve ROI (CTR, CPC, conversions)
2. Social Media Management:
Handle daily Instagram posting and account management
Manage Facebook page posting and engagement
Create and schedule posts for LinkedIn
Maintain consistent brand presence across all platforms
Respond to comments, messages, and audience engagement
3. YouTube Management:
Upload, optimize, and manage YouTube videos
Write SEO-friendly titles, descriptions, and tags
Monitor channel performance and growth strategies
4. Google My Business (GMB):
Regular posting and updates on Google My Business profile
Manage reviews, ratings, and customer engagement
Optimize profile for better local visibility
5. Content & Strategy:
Plan monthly content calendar for all platforms
Coordinate with design/video team for creatives
Ensure content is aligned with brand and marketing goals
6. AI Tools & Trends:
Use latest AI tools for content creation, ad optimization, and automation
Stay updated with digital marketing trends and algorithm changes
Implement innovative strategies to improve performance
Required Skills:
Experience in Meta Ads, Google Ads, and YouTube Ads
Strong understanding of social media platforms
Basic knowledge of SEO and content marketing
Familiarity with tools like Canva, ChatGPT, automation tools, analytics tools
Good communication and analytical skills
Preferred Qualifications:
Bachelor’s degree in Marketing, Business, or related field1–3 years of experience in digital marketing