Key Responsibilities:
Develop and execute digital marketing campaigns across social media, Google, email, and other online platforms.
Manage social media accounts and create engaging content.
Perform SEO (Search Engine Optimization) and keyword research to improve website rankings.
Run and optimize Google Ads, Meta Ads, and other paid advertising campaigns.
Monitor website traffic, leads, conversions, and campaign performance using tools such as Google Analytics.
Create reports and analyze marketing data to identify opportunities for improvement.
Coordinate with content, design, and sales teams to achieve marketing goals.
Research competitors, industry trends, and target audiences.
Manage email marketing campaigns and customer engagement activities.
Stay updated with the latest digital marketing trends, algorithms, and tools.
Required Skills:
SEO and SEM
Social media marketing
Google Ads & Meta Ads
Content marketing
Google Analytics
Email marketing
Keyword research
Basic graphic/content creation
Data analysis and reporting
Good communication and creativity