About the Role We are seeking a creative and detail-oriented Content Writer to join our growing marketing team. You will craft compelling, well-researched, and SEO-friendly content across multiple formats and channels, helping us tell our brand story and engage our target audience effectively. Key Responsibilities • Write clear, engaging, and original content for blogs, articles, website pages, social media captions, emailers, and ad copies. • Research industry-related topics and develop content ideas that align with the brand's voice and audience interest. • Optimize content for SEO — incorporate relevant keywords, meta descriptions, and internal linking. • Collaborate with the social media and design teams to create platform-specific content. • Proofread and edit content to ensure accuracy, grammar, and brand tone consistency. • Meet deadlines and manage multiple content projects simultaneously. • Stay up to date with content trends, digital marketing developments, and competitor activity. • Repurpose long-form content into social media posts, infographics, and short-form formats. Requirements • 1–2 years of experience in content writing (freshers with exceptional portfolios may apply). • Strong command over English with excellent grammar and writing skills. • Basic understanding of SEO and content marketing principles. • Ability to adapt writing style and tone for different platforms and audiences. • Familiarity with tools like Google Docs, WordPress, Grammarly, or similar. • A portfolio of published work or writing samples is mandatory. • Bachelor's degree in English, Journalism, Mass Communication, or a related field.