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# Job Description: Content Writer

Company: Divine Mantra Pvt. Ltd.

Brands: Trip To Temples | Plan My Package | Rudraksha Raksha

Location: Noida, India

Employment Type: Full-time

## About Us

Divine Mantra Pvt. Ltd. is a Noida-based company at the intersection of spiritual tourism and spiritual living. Our flagship brand, Trip To Temples, is a pilgrimage travel specialist known for the Kailash Mansarovar Yatra, Char Dham, and sacred circuits across the Himalayas, India, Nepal, and Tibet. We also run Plan My Package, an AI-enabled custom holiday travel platform, and Rudraksha Raksha, a spiritual products brand. Together, these brands sit at a rare crossroads of devotion, travel, and modern digital experience — and we need words that can hold all three.

## About the Role

We're looking for a Content Writer who can move fluidly across formats — website copy, social media, and brand collateral — without losing the thread of who they're writing for. This isn't a one-note writing job. One day you might be crafting an SEO landing page for a Char Dham package, the next writing a punchy Instagram caption, and the next helping shape the tone of a brochure or investor-facing material.

The ideal person understands that a pilgrim researching the Kailash Yatra, a young traveler scrolling Instagram, and a corporate reader of a brand deck all need to be spoken to differently — and can adjust voice, depth, and format accordingly while keeping the brand consistent underneath.

## What You'll Do

- Write and edit website content — landing pages, blogs, service pages, SEO-optimized copy — for Trip To Temples, Plan My Package, and Rudraksha Raksha

- Create social media content (captions, post copy, content series ideas) tailored to each platform's audience and format

- Draft brand collateral including brochures, presentations, email campaigns, and marketing material

- Translate spiritual, cultural, and travel-related concepts into content that resonates with the right audience — from devout pilgrims to modern experience-seekers

- Collaborate closely with the design and creative team to bring campaigns and content ideas to life

- Adapt tone and messaging across formats while maintaining a consistent brand voice

- Stay current on SEO best practices, social trends, and content formats relevant to travel and spiritual/wellness audiences

- Take feedback well and iterate quickly — this is a fast-moving, hands-on environment

## What We're Looking For

- 1–3 years of experience in content writing (agency, brand, or travel/lifestyle content experience is a plus)

- Strong command of written English, with the ability to shift tone across formats (informative for web, conversational for social, polished for collateral)

- A clear sense of audience — someone who instinctively asks "who is this for?" before writing

- Creative instincts and comfort collaborating with designers and the broader creative team

- Basic understanding of SEO and how content performs online

- Genuine curiosity about travel, culture, and spirituality (prior knowledge not required — willingness to learn is essential)

- A portfolio or writing samples that show range across formats

## Good to Have

- Familiarity with the pilgrimage/spiritual tourism space or the travel industry

- Experience writing for D2C or e-commerce brands

- Basic knowledge of content tools (CMS platforms, social scheduling tools, AI writing/research tools)

## Why Join Us

You'll get to write across a genuinely unusual mix of subject matter — sacred geography, modern travel planning, and spiritual products — for brands with real cultural weight and a growing digital presence. If you like variety, want ownership over your words, and enjoy being part of a creative team rather than working in a content silo, this role is built for you.

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