Key Responsibilities & Skills to Highlight:
Conceptualization: Developing ideas, brainstorming, and creating visual concepts from a brief.
Design Execution: Using software (Photoshop, Illustrator, InDesign) for logos, layouts, web graphics, packaging, etc..
Brand Consistency: Applying typography, color theory, and design principles to maintain brand identity.
Collaboration: Working with copywriters, marketing teams, and directors for cohesive visuals.
Adaptability: Tailoring designs for different mediums (digital, print, video).
Project Management: Managing timelines, meeting deadlines, and handling client feedback.
Industry Awareness: Staying updated on design trends and software.
What to Include in Your Portfolio:
Project Descriptions: Brief context, design brief, your approach, and results (case studies).
Variety of Work: Logos, branding, web/UI, print (brochures, flyers), illustrations, social media graphics, ads, packaging.
Testimonials: Client or teacher feedback to show collaboration.
What Employers Look For:
Problem-Solving: How you turn information into visually effective communication.
Clarity & Consistency: Clear communication and adherence to standards.
Creative Process: Your thought process from concept to final output.