Sales Representative

Position: Field Sales Executive – B2B Food Services

Department: Sales & Business Development

Industry: Food & Beverage / Catering / Institutional Food Services

Employment Type: Full-time

Experience: 1–3 Years (Freshers with excellent communication and sales aptitude may also apply)

Location: Pune

Salary: As per company standards + Incentives + Travel Allowance

Job Summary

We are looking for a dynamic and result-oriented Field Sales Executive to promote and sell our food services to hospitals, schools, colleges, corporate offices, and other institutional clients. The ideal candidate should be passionate about field sales, lead generation, client acquisition, and building long-term business relationships.

Key Responsibilities

• Identify and generate new business opportunities from hospitals, schools, colleges, corporate offices, and other institutions.

• Conduct daily field visits to meet decision-makers such as HR Managers, Admin Managers, Purchase Managers, Facility Managers, and School Management.

• Present the company’s food services, menu offerings, pricing, and value proposition to prospective clients.

• Generate, qualify, and maintain a pipeline of prospective leads.

• Understand customer requirements and coordinate with the internal team to prepare customized proposals and quotations.

• Negotiate commercial terms and convert prospects into customers.

• Conduct regular follow-ups to close business opportunities.

• Maintain strong relationships with existing clients to ensure customer satisfaction and repeat business.

• Achieve monthly sales and revenue targets.

• Submit daily visit reports, lead updates, and sales activity reports using CRM or Excel.

• Monitor competitor activities and provide market feedback to management.

Required Skills

• B2B Sales

• Field Sales & Marketing

• Lead Generation

• Business Development

• Client Relationship Management

• Negotiation Skills

• Presentation & Communication Skills

• Customer Acquisition

• Follow-up & Closing Skills

• Time Management

Qualifications

• Graduate in any discipline (MBA in Marketing is an added advantage).

• 1–3 years of experience in B2B sales, institutional sales, food services, catering, FMCG, or related industries.

• Freshers with strong communication and sales skills are welcome to apply.

• Proficiency in MS Excel and basic computer applications.

Candidate Requirements

• Excellent communication and interpersonal skills.

• Self-motivated and target-driven.

• Willingness to travel extensively for field visits.

• Strong negotiation and relationship-building abilities.

• Two-wheeler with a valid driving licence is preferred.

Key Performance Indicators (KPIs)

• Daily client visits.

• New leads generated.

• Qualified meetings with decision-makers.

• Quotations submitted.

• Sales conversions achieved.

• Monthly revenue generated.

• Customer retention and repeat orders.

• It is a Full Time Field Sales job for candidates with 2 - 5 years of experience.