Sales & Marketing Executive

JOB DESCRIPTION

Position: Sales/Marketing Executive

Company: SBN Tech Solutions

Location: Pondicherry

Employment Type: Full-time

---

ABOUT SBN TECH SOLUTIONS

SBN Tech Solutions is a leading power backup and electrical equipment company established in 2017, headquartered in Chennai. We specialize in providing innovative solutions for power management and backup systems across healthcare, IT, manufacturing, and hospitality sectors. Our product portfolio includes UPS systems, inverters, batteries, and servo stabilizers from renowned brands such as APC, Eaton, Vertiv, Numeric, and Emerson. We operate through multiple channels including direct sales, service, rental, AMC (Annual Maintenance Contracts), and buyback programs, serving clients across India through an extensive dealer partner network.

---

POSITION OVERVIEW

We are seeking an energetic and results-driven Sales/Marketing Executive to establish and expand our presence in Pondicherry and surrounding regions. This role combines sales acumen with marketing strategy to drive revenue growth, build brand awareness, and develop strong customer relationships. You will be responsible for identifying business opportunities, managing customer accounts, executing marketing initiatives, and supporting our dealer network while representing SBN Tech Solutions' product excellence and commitment to customer service.

---

KEY RESPONSIBILITIES

Sales & Business Development

- Identify and prospect potential customers in healthcare, IT, manufacturing, hospitality, and other sectors

- Conduct product demonstrations and technical presentations to clients

- Prepare proposals, quotations, and negotiate contracts with clients

- Manage the complete sales cycle from lead generation to deal closure

- Achieve or exceed monthly/quarterly sales targets and revenue goals

- Build and maintain long-term relationships with key accounts and customers

- Support and manage dealer partners in the region for channel sales

- Conduct follow-ups and provide post-sale support to ensure customer satisfaction

Marketing & Promotion

- Develop and execute marketing strategies to increase brand visibility in the Pondicherry region

- Plan and organize promotional events, exhibitions, and customer seminars

- Create marketing collateral including brochures, case studies, and product materials

- Manage social media presence and digital marketing campaigns

- Generate leads through online channels, networking, and outreach programs

- Coordinate with corporate marketing team to ensure consistent brand messaging

- Research and analyze market trends, competitor activities, and customer needs

- Build partnerships with key opinion leaders and industry influencers in the region

Product Knowledge & Technical Support

- Develop deep knowledge of UPS systems, inverters, batteries, servo stabilizers, and related products

- Understand technical specifications and competitive advantages of our offerings

- Provide technical guidance to customers in selecting appropriate solutions

- Stay updated on industry trends, new products, and technological advancements

- Support customers with product troubleshooting and issue resolution

- Liaise with technical team for complex customer requirements

Relationship & Network Management

- Maintain strong relationships with existing customers and dealers

- Provide excellent customer service and handle customer inquiries promptly

- Organize customer appreciation events and loyalty programs

- Build a robust network of industry contacts and referral sources

- Attend industry conferences, trade shows, and networking events

- Facilitate training sessions for dealer partners and customers

Reporting & Analysis

- Maintain detailed sales records and customer database

- Generate regular sales reports, pipeline analysis, and market insights

- Track marketing campaign performance and ROI

- Analyze sales metrics and identify areas for improvement

- Provide feedback to management on market opportunities and challenges

---

QUALIFICATIONS & REQUIREMENTS

Education

- Bachelor's degree in Commerce, Business Administration, Marketing, or related field

- Diploma/certification in sales or marketing is a plus

Experience

- 2-4 years of proven experience in B2B sales and/or marketing

- Experience in electrical equipment, power backup systems, or industrial products is highly desirable

- Experience in dealer channel management is advantageous

- Track record of achieving sales targets

- Exposure to sectors such as healthcare, IT, manufacturing, or hospitality

Skills & Competencies

- Strong sales and negotiation skills with a customer-focused approach

- Excellent communication and presentation abilities

- Proficiency in MS Office and CRM tools

- Digital marketing knowledge including email, social media, and online lead generation

- Ability to understand and explain technical specifications to non-technical customers

- Problem-solving mindset with ability to handle objections

- Self-motivated with strong work ethic and drive to succeed

- Good organizational and time management skills

- Ability to work independently and as part of a team

Personal Attributes

- Highly motivated and target-oriented with competitive spirit

- Resilient and adaptable to changing market dynamics

- Professional demeanor and strong ethics

- Willingness to travel within the region for customer visits and dealer meetings

- Enthusiasm for learning about products and industry developments

- Networking ability and comfortable with new customer interactions

---

WHAT WE OFFER

- Competitive base salary + commission/incentive structure

- Performance-based bonus and rewards program

- Comprehensive health insurance coverage

- Professional development and product training opportunities

- Tools and resources for effective sales and marketing execution

- Opportunity for career growth in a fast-expanding organization

- Exposure to diverse customer segments and industry knowledge

- Supportive team environment with mentoring from experienced professionals

- Regional mobility and travel allowance

---

WORK ENVIRONMENT

- Field-based role with office support in Pondicherry

- Regular travel within Pondicherry and surrounding regions for customer meetings and dealer support

- Office-based administrative work (2-3 days/week)

- Flexible working hours based on customer availability

- Potential for expansion to larger territory based on performance

• It is a Full Time Field Sales job for candidates with 0 - 2 years of experience.