Medical Representative

Position: Offline Marketing Executive
Department: Marketing
Location: Paschim Vihar

Key Responsibilities:

• Visit doctors, clinics, hospitals, nursing homes, and healthcare professionals to build and maintain strong referral relationships.

• Promote hospital services, specialties, treatments, and ongoing healthcare programs.

• Generate patient referrals and contribute to the growth of OPD, IPD, and surgical patient volumes.

• Coordinate with government panels such as CGHS, ECHS, DGHS, ESI, Ayushman Bharat, and other healthcare schemes.

• Conduct regular field visits and market surveys to identify new business opportunities.

• Organize health camps, awareness programs, doctor meetings, and community outreach activities.

• Maintain and update records of doctor visits, referrals, meetings, and marketing activities.

• Follow up with referred patients and ensure smooth coordination between patients and hospital departments.

• Build relationships with corporate organizations, RWAs, schools, colleges, and local communities.

• Coordinate with internal departments to ensure timely resolution of patient and referral partner concerns.

• Monitor competitor activities and provide market feedback to management.

• Achieve monthly referral, revenue, and business development targets.

Required Skills:

• Strong communication and interpersonal skills.

• Ability to build professional relationships and networking.

• Good negotiation and presentation skills.

• Basic knowledge of healthcare and hospital operations.

• Proficiency in MS Excel, Google Sheets, and reporting tools.

• Ability to travel locally for field visits.

Qualification & Experience:

• Graduate in any discipline (Marketing preferred).

• 1–3 years of experience in hospital marketing, healthcare marketing, or field marketing.

• Experience in healthcare referrals and government panel coordination will be preferred.

Key Performance Indicators (KPIs):

• Number of doctor visits and meetings conducted.

• Referral generation and patient conversion.

• Growth in OPD, IPD, and surgical cases.

• Corporate and institutional tie-ups generated.

• Health camps and promotional activities executed.

• Timely submission of reports and market updates.

• Achievement of monthly business targets

• It is a Full Time Field Sales job for candidates with 1 - 4 years of experience.