Marketing Manager

We are looking for a dynamic and result-oriented Marketing Manager with 3+ years of experience in the FMCG industry. The ideal candidate should have hands-on experience in field marketing, business development, and hardcore sales, with the ability to build a customer base from scratch. Experience in personal hygiene products for babies, women, or men (baby care, feminine hygiene, adult hygiene, skincare, or personal care) will be highly preferred.

The candidate should be confident in generating leads through cold calling, field visits, client meetings, and relationship building, while driving sales growth and increasing market presence.

Key Responsibilities

Sales & Business Development

• Identify and develop new business opportunities through cold calling, field visits, networking, and referrals.

• Build and expand the client base from scratch by acquiring new customers and maintaining long-term relationships.

• Generate sales by meeting prospective clients, understanding their requirements, and offering suitable product solutions.

• Achieve monthly and quarterly sales targets through proactive business development efforts.

• Conduct regular client meetings, presentations, and product demonstrations.

• Follow up on leads and convert prospects into long-term customers.

Marketing & Brand Execution

• Assist in planning and executing marketing campaigns to increase brand awareness and product visibility.

• Coordinate promotional activities and product launches.

• Ensure consistent brand communication across all customer touchpoints.

• Support the development of marketing collateral and promotional materials.

Field Activities & Market Research

• Conduct regular market visits to understand customer needs, monitor competitor activities, and identify business opportunities.

• Gather market intelligence and customer feedback to improve products and marketing strategies.

• Build strong relationships with retailers, distributors, institutions, and key decision-makers.

Client Relationship Management

• Develop and maintain strong relationships with existing and potential customers.

• Address customer concerns promptly and ensure high levels of customer satisfaction.

• Collaborate with internal teams to ensure smooth order processing and timely delivery.

Reporting & Coordination

• Maintain records of sales activities, client interactions, and business opportunities.

• Prepare weekly and monthly sales and market reports.

• Coordinate with Sales, Marketing, and Operations teams to achieve business objectives.
  
  Preferred Experience

  Candidates with experience in any of the following product categories will be preferred:

  • Baby Care Products

  • Baby Diapers

  • Baby Wipes

  • Feminine Hygiene Products

  • Sanitary Napkins

  • Men's Grooming Products

  • Personal Care Products

  • Skincare & Hygiene Products

  • Healthcare or OTC FMCG Products

  Qualifications

  • Bachelor's degree in Marketing, Business Administration, or a related field.

  • MBA in Marketing is preferred.

  Experience

  • 3+ years of experience in FMCG Sales, Marketing, or Business Development.

  • Proven experience in hardcore field sales, client acquisition, cold calling, lead generation, and revenue generation.

  • Demonstrated ability to build a customer base from scratch and consistently achieve sales targets.

  • Experience in personal hygiene, baby care, feminine care, men's grooming, or healthcare FMCG brands will be an added advantage.

  What We're Looking For

  • A highly driven sales professional with a passion for building new business.

  • Strong negotiation and relationship-building skills.

  • Ability to work independently and achieve aggressive sales targets.

  • Willingness to travel extensively for field visits and client meetings.

  • Excellent communication, presentation, and interpersonal skills.

  Self-motivated, proactive, and capable of thriving in a fast-paced FMCG environment.

• It is a Full Time Field Sales job for candidates with 3 - 6+ years Experience.