Job Description of Sales Executive
A Sales Executive for a refurbished laptop company is responsible for selling refurbished laptops to customers by identifying potential clients, building relationships, and meeting sales targets. Key duties include understanding product specifications, demonstrating laptops, handling customer inquiries, and developing sales strategies for both B2B and B2C channels. The role requires strong product knowledge, negotiation skills, and the ability to meet sales goals.
Key responsibilities Sales and client management: • Generate leads and actively prospect for new clients, such as corporations, educational institutions, NGOs, and retail stores. • Build and maintain relationships with key accounts and corporate clients. • Conduct virtual or in-person sales visits, demonstrating the features and benefits of refurbished laptops. • Address customer questions and overcome objections to drive sales. • Achieve and exceed monthly, quarterly, and annual sales targets.
Product knowledge and strategy: • Develop a deep understanding of the company's refurbished products and their value proposition to effectively communicate with customers. • Stay informed about industry trends and competitor products. • Conduct market research to understand demand, pricing, and competition. Administrative and reporting: • Maintain accurate and organized records of sales activities, customer interactions, and pipeline status. • Prepare sales reports and review performance to identify areas for improvement. • Negotiate contracts and packages with clients. Collaboration: • Work with other departments, such as procurement and refurbishment, to ensure seamless operations and customer satisfaction.
Qualifications and skills Sales experience: • Previous experience in a sales role, especially in IT or hardware, is highly preferred. Technical knowledge: • A solid understanding of computer hardware, software, and the laptop refurbishment process is essential. Communication and interpersonal skills: • Excellent verbal and written communication, persuasion, and negotiation skills are crucial. Customer service: • The ability to provide excellent customer service and build strong relationships is a key asset. Adaptability: • A flexible and adaptable approach is needed to handle changing market conditions and customer needs.