An FMCG job description typically involves sales, marketing, or supply chain roles focused on fast-moving consumer goods, such as toiletries, processed foods, or cleaning products. Key responsibilities include achieving sales targets, building customer relationships, managing market presence, and ensuring product availability and visibility. This can also include tasks like market analysis, competitor monitoring, and coordinating with internal teams.
Sales roles
FMCG Sales Representative/Officer:
Drives sales by building relationships with customers, meeting sales targets, and ensuring product availability and visibility in stores. They may also provide after-sales support and report on market feedback.
Field Sales Executive:
Develops sales strategies, conducts market visits, identifies new opportunities, and negotiates with clients.
Sales Manager:
Manages and grows a sales team, builds strong customer relationships, and develops strategies to drive sales growth in their assigned territory.
Marketing roles
Marketing Executive: Develops and implements marketing campaigns, conducts market research, and works with sales teams to increase product visibility and consumer interest.
Supply chain and operations roles
Procurement Executive:
Manages vendor relationships, negotiates prices, analyzes market trends, and handles supply chain issues for assigned product categories.
Supply Chain Specialist:
Focuses on demand planning, supply chain consulting, and digital transformation within the FMCG supply chain.
FMCG Assistant Manager Store:
Oversees daily store operations, which includes managing stock levels, supervising staff, and enhancing customer satisfaction.
Key responsibilities across roles
Sales and Revenue:
Achieving sales targets, growing market share, and identifying new business opportunities.
Relationship Management:
Building and maintaining strong relationships with customers, retailers, and vendors.
Market Presence:
Ensuring product availability and visibility through strategic placement and promotions.
Analysis and Reporting:
Analyzing market trends, competitor activities, and sales data to provide reports and inform strategies.
Coordination:
Working with internal teams, such as marketing and sales, to align efforts and implement promotional activities