FMCG Field Sales Executive

Gulp Fiction Pvt. Ltd. is an exciting, new beverage startup ready to disrupt the market! We manufacture high-quality, refreshing non-alcoholic beverages, including delicious soft drinks, classic Lassi, and traditional Chaas. As we launch our brand, we are looking for ambitious and energetic sales professionals to help build our market presence from the ground up.

Job Overview

We are looking for result-oriented Field Sales Executives to drive daily retail distribution and customer acquisition. In this role, you will be the face of Gulp Fiction, visiting local kirana/grocery stores and college canteens daily to generate demand, take orders, and secure shelf space for our products.

Key Responsibilities

● Conduct daily field visits to local grocery stores, kirana outlets, and college canteens within your assigned territory.

● Pitch Gulp Fiction’s beverage lineup (soft drinks, lassi, chaas) to new store owners and secure regular daily/weekly orders.

● Achieve and exceed monthly sales targets.

● Build strong, lasting relationships with retail partners and canteen managers.

● Daily log-in, activity tracking, and order entry using the company-provided mobile app.

● Monitor product stock levels at retail outlets and ensure prominent display/merchandising.

Monthly Sales Targets

● Chaas: 1,000 bottles

● Soft Drinks: 500 bottles

● Lassi: 300 bottles

Key Requirements

● Experience: 1–2 years of hands-on field sales experience in FMCG, specifically in beverages or general grocery items.

● Tech-Savvy: Must own a smartphone and be comfortable using mobile applications for daily attendance,tracking, and order logging.

● Communication: Strong communication, negotiation, and convincing skills.

● Mobility: Must have a valid driver's license and a two-wheeler for daily local travel.

● Mindset: Highly motivated, self-driven, and excited about building a brand from scratch.

Compensation & Benefits

● Fixed Salary: ₹15,000 per month

● Travel Allowance (TA): ₹3,000 per month

● Target Achievement Incentive: ₹6,000 per month upon meeting 100% of the target.

● Performance Bonus: Additional per-bottle cash incentive for every unit sold beyond the target threshold.

• It is a Full Time Field Sales job for candidates with 1 - 6+ years Experience.