Key Responsibilities
Market Coverage: Visit retail outlets, grocery stores (Kirana), and wholesale counters daily based on assigned beats/routes.
Order Generation: Secure primary and secondary orders for our product portfolio to consistently meet or exceed monthly sales targets.
Relationship Management: Onboard new retail partners and maintain solid, professional relationships with existing stockists and distributors.
Merchandising: Ensure excellent product visibility and prominent shelf placement (POSM execution) at the store level.
Payment Collection: Coordinate timely collections and resolve credit or delivery issues between retailers and distributors.
Market Intelligence: Keep track of competitor pricing, schemes, and new product launches, reporting insights back to the Area Sales Manager.