Job Description: Business Development Manager
Position Overview
The Business Development Manager (BDM) is responsible for identifying new business opportunities, building client relationships, driving revenue growth, and expanding the company’s market presence. The role involves strategic planning, sales management, lead generation, and coordination with internal teams to ensure client satisfaction and business expansion.
Key Responsibilities
1. Business Growth & Strategy
Develop and execute business development plans to achieve sales targets and revenue goals.
Identify new markets, customer segments, and partnership opportunities.
Conduct market research to analyze industry trends, competitor activities, and customer needs.
Assist in developing pricing strategies and business proposals.
2. Lead Generation & Sales
Generate leads through networking, referrals, social platforms, cold calling, and field visits.
Nurture potential clients and convert leads into business deals.
Prepare and deliver sales presentations, pitches, and product/service demonstrations.
Negotiate contracts, proposals, and commercial terms to close deals.
3. Client Relationship Management
Build strong, long-term relationships with clients and key decision-makers.
Understand client requirements and ensure timely service delivery by coordinating with internal teams.
Manage client accounts post-sales to ensure retention and upselling.
4. Coordination & Reporting
Work closely with Marketing, Operations, Finance, and Branch teams to support business growth.
Maintain accurate records of sales activities, pipelines, and client interactions in CRM tools.
Prepare weekly, monthly, and quarterly reports for management review.
Participate in review meetings and provide insights for business improvement.
5. Brand Promotion & Networking
Represent the company at industry events, exhibitions, trade fairs, and networking sessions.
Promote the brand and enhance the company’s visibility in the market.
Required Skills & Qualifications
Educational Qualification
Bachelor’s degree in Business Administration, Marketing, or related field.
MBA preferred (optional).
Skills
Strong communication, negotiation, and presentation skills.
Ability to build and maintain client relationships.
Strategic thinking and problem-solving ability.
Market research and competitor analysis.
Proficiency in MS Office, CRM tools, and digital communication platforms.
Self-motivated, target-driven, and able to work with minimal supervision.
Experience
3–7 years of experience in Sales, Business Development, or Client Acquisition.
Experience in the relevant industry (specify if needed) is an added advantage.
Key Performance Indicators (KPIs)
Monthly/Quarterly Sales Targets Achievement
Lead-to-Conversion Ratio
Client Retention Rate
Revenue Growth
New Market/Client Acquisition
Customer Satisfaction Score