An Enterprise Sales Officer (ESO) at Yello Smart Things LLP for clients Reliance Jio & TATA Teleservices Limited, serves as a field-focused B2B representative responsible for driving business growth, customer acquisition, and product penetration across small, medium, and large corporate accounts within an assigned geographical territory.
Because YST sells complex telecom and digital infrastructure—including Internet Leased Lines (ILL), commercial broadband, cloud services, SaaS solutions, and enterprise apps—this role demands a blend of technical understanding and territory-level execution.
Key Responsibilities at YST
: An Enterprise Sales Officer is responsible for the following core duties:
Territory Business Penetration: Drive customer acquisition by identifying and targeting small, medium, and large enterprises within your allocated regional territory.
Product Pitching & Presentation: Deliver targeted presentations and proposals to prospective business clients, matching Jio’s & TTSL enterprise products (broadband, ILL, data center solutions, and digital applications) to their specific operational needs.
Sales Funnel Management: Create, track, and optimize a robust B2B sales funnel to ensure high conversion rates and consistent achievement of monthly and quarterly acquisition targets.
Demonstration Activities: Organize and execute active product demonstration stations at high-footfall business hubs and commercial locations to generate inbound B2B interest.
Cross-Functional Delivery Coordination: Act as the liaison between the corporate client and Jio’s internal network installation and engineering teams to ensure timely service delivery and seamless onboarding.
Relationship & Escalation Management: Maintain long-term client relationships post-sale and manage service or billing escalations smoothly to minimize churn.
Essential Key Skills & Competencies:
To meet Jio's & TTSL 's corporate benchmarks, an Enterprise Sales Officer must demonstrate specific technical and behavioral competencies:
Familiarity with the Assigned Territory: Deep knowledge of the local geography, commercial zones, business parks, and industrial hubs in your designated region.
Telecom & Technology Product Literacy: A strong conceptual understanding of technology solutions, especially corporate networking products like Internet Leased Lines (ILL), cloud frameworks, and software-as-a-service (SaaS).
B2B Client Acquisition & Prospecting: Proven capability in cold outreach, lead qualifying, direct corporate sales, and setting up initial discovery meetings with company stakeholders.
CRM & Reporting Hygiene: Proficiency in managing pipelines through enterprise CRM tools (like Salesforce) and publishing consistent performance metrics to PAM(Partner Account Manager)
Business Acumen & Negotiation: The ability to calculate ROI for a client, handle complex price negotiations against telecom competitors, and build a compelling financial business case.
Ownership Mindset & Result Orientation: A self-driven, go-getter attitude capable of hitting strict individual targets with minimal supervision in a fast-paced environment.