Area Sales Officer

Area Sales Manager (ASM)

Company: Techno Music India Pvt. Ltd. (Established in 2013)
Base Location: Noida, Sector 63
Territory: Rest of Maharashtra

About the Role

Techno Music India Pvt. Ltd. is looking for a dynamic and results-driven Area Sales Manager (ASM) to drive sales growth, expand the dealer network, and strengthen market presence across Maharashtra. The ideal candidate will have strong experience in channel sales, dealer management, and business development, along with excellent leadership and relationship management skills.

Key Responsibilities

• Develop and execute territory sales strategies to achieve revenue targets.

• Appoint, develop, and manage dealers/distributors across the assigned territory.

• Identify new business opportunities and increase market penetration.

• Build and maintain strong relationships with dealers and key customers.

• Conduct regular market visits to monitor business performance and provide dealer support.

• Track sales performance, inventory movement, and dealer productivity.

• Ensure effective implementation of branding, merchandising, and promotional activities.

• Train dealers and retail partners on product knowledge and sales techniques.

• Coordinate with internal teams for order processing, logistics, and customer support.

• Monitor competitor activities, pricing, and market trends.

• Prepare weekly and monthly sales reports, forecasts, and market feedback.

• Ensure timely collections and maintain healthy dealer accounts.

Qualifications

• MBA in Marketing or Sales (Mandatory).

• 5–8 years of experience in Channel Sales, Dealer Management, or Business Development.

• Experience in Consumer Electronics, Musical Instruments, Audio Products, or similar industries is preferred.

• Strong negotiation, communication, and leadership skills.

• Proficient in MS Excel, PowerPoint, and CRM tools.

Mandatory Requirements

• Must own a personal laptop for daily reporting, communication, and business operations.

• Smartphone with internet connectivity.

• Willingness to travel extensively across Maharashtra.

• Two-wheeler and a valid driving licence are preferred.

• Fluency in English and Hindi. Marathi is an added advantage.

Compensation & Benefits

• Competitive fixed salary

• Performance-based incentives

• Travel allowance and reimbursement

• Career growth opportunities to Regional Sales Manager and leadership roles

• Opportunity to work in India's growing musical instrument and audio industry

Why Join Us?

• Join a fast-growing and innovative music and audio brand.

• Build and lead a strong dealer network.

• Work closely with dealers, musicians, and industry professionals.

• Excellent career growth and learning opportunities.

• It is a Full Time Field Sales job for candidates with 4 - 6+ years Experience.