Job Title: Social Media Marketing Executive (Video & Content Focus)
Company: TaxLegit
We are seeking a high-energy, creative Social Media Marketing Executive to lead video content production and brand virality at TaxLegit. In this role, you will be the face and voice behind our short-form video strategy, turning complex legal, tax, and business topics into engaging, viral, and easily digestible content for Instagram Reels, YouTube Shorts, and LinkedIn.
Key Responsibilities:
Conceptualize, script, film, and host engaging short-form video content to drive organic viral reach.
Edit fast-paced, trending video clips using tools like CapCut, Premiere Pro, or DaVinci Resolve with captivating captions, hooks, and audio.
Stay ahead of social media trends, viral formats, audio tracks, and platform algorithms to maximize organic engagement.
Manage end-to-end publishing schedules across Instagram, YouTube Shorts, TikTok, and LinkedIn.
Collaborate with in-house subject experts (CA/CS/Lawyers) to translate technical tax and compliance updates into simplified, relatable video scripts.
Monitor organic performance metrics (views, shares, audience retention, reach) and continuously optimize content hooks for higher virality.
Job Requirements:
Minimum Qualification: Bachelor’s degree in Mass Communication, Digital Media, Journalism, Marketing, or a related field.
Experience Range: 1–3 years of experience in video creation, social media content production, or working as a creator.
Strong camera presence and confidence in presenting/hosting videos on-camera.
Advanced proficiency in mobile and desktop video editing software (CapCut, Adobe Premiere Pro, Canva).
Deep understanding of social media algorithms, viral content hooks, and audience psychology.