Key Responsibilities:
Plan content for new collection launches.
Create ideas for engaging, shareable Instagram Reels.
Shoot fashion videos and appear as an on-camera UGC creator.
Showcase men's outfits, styling and products.
Edit videos using CapCut, VN or similar tools.
Manage Instagram comments, DMs and community engagement.
Research fashion trends, viral formats and competitors.
Prepare and execute weekly content calendars.