Social Media marketing executive

Strategize new ideas, reform, trends and design implementation for different social

media platforms and industry verticals.

● Creatively think of quirky puns, memes, one-liners and ad copies as a part of a

campaign.

● Should have basic knowhow of colours, shapes, forms and functions of different design

and content elements.

● Attain certain and specific goals in Creative Creation, expediting, management and

execution while working in close coordination with our designers.

● Attain certain and specific goals in generating leads, lead qualification, marketing

communication, building brand image and conversion of the leads.

● Market digital products such as websites and mobile applications in both ways – Online

and Offline. It includes giving ideas for printed materials such as brochures and posters

as well as executing online marketing campaigns.

● Use Digital Marketing strategies for marketing a product, whether digital or not. This

includes online adverts, viral YouTube videos or any online marketing campaign.

● Monitor the performance of campaigns and other marketing efforts, evaluating them and

taking proper measures to improve the performance.

● Duly Fill Sheets and Reports required for execution and management of the Digital

Marketing Campaigns.

● Present your performance and fill out the Reports as required by the core team

members.

● Plan and execute marketing projects and campaigns. Ideation and creation of

collaterals, distributing them in various media and social platforms and measuring its

impact and effectiveness.

● Perform activities relating to Search Engine Optimization on a continuous basis.

● Create and execute SMS and E-mail based marketing campaigns.

● Execute Social Media efforts and strive to improve the results in terms of KPIs e.g. likes,

shares, tweets, etc.

● Review and actively manage the website and other online assets and sources.

● Promote our products and services in the digital space.

● Use and research the Internet and new media to reach new customers, generate leads

and retain existing customers.

● Analyse market research and plan promotions, competitions and other various creative

marketing techniques based on the research results.

● Be highly up-to-date with advances in web technology.

● Know all about social networking and viral marketing campaigns.

● Be efficient in using technical language effectively, using all the appropriate Internet

jargon.

● Be comfortable writing and communicating effectively about technology.

● Be able to think creatively about innovative approaches to marketing.

• It is a Full Time Digital Marketing job for candidates with 1 - 4 years of experience.