Job Title: Influencer Marketing Executive
Experience: Minimum 6 Months
Location: Noida
Job Responsibilities:
Identify, shortlist, and collaborate with influencers & celebrities for brand promotions.
Plan and execute influencer marketing campaigns for product/video promotion.
Coordinate with influencers for reels, stories, YouTube videos, and brand shoutouts.
Manage end-to-end influencer communication including briefing, follow-ups, and content approvals.
Negotiate with influencers/celebrity managers for commercials, deliverables, and timelines.
Ensure campaign execution as per brand guidelines and marketing goals.
Track campaign performance (views, reach, engagement) and share reports.
Maintain influencer database and build strong long-term relationships.
Requirements:
Minimum 6 months experience in influencer marketing / social media marketing.
Good communication and negotiation skills.
Understanding of Instagram, YouTube, and social media trends.
Ability to manage multiple collaborations and deadlines.