We are looking for a Job Title to join our team Company Name to plan and run online marketing campaigns. The responsibility includes managing social media, SEO, paid ads and other digital initiatives/projects.
Develop and execute a comprehensive social media strategy.
Create, curate, and manage all published content (images, video, written).
Monitor, listen, and respond to users in a social way while cultivating leads and sales.
Analyse key metrics and adjust strategies to meet business goals.
Collaborate with other departments to manage reputation, identify key players, and coordinate actions.
Develop and expand community and influence outreach efforts.
Oversee design (e.g., cover images, profile pictures, and blog layout).
Design and create social ad campaigns, monitoring and reporting on their effectiveness.
Stay updated with the latest social media trends, tools, and technologies.
Proven working experience in social media marketing or as a digital media specialist.
Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.
Demonstrable social networking experience and social analytics tools knowledge.
Adequate knowledge of web design, web development, CRO (Conversion rate optimization), and SEO (Search engine optimization).
Knowledge of online marketing and a good understanding of major marketing channels.
Positive attitude, detail, and customer-oriented with good multitasking and organizational ability.
Fluent in English and well-versed in various social media platforms.
Familiarity with paid social media advertising on platforms like Facebook, Instagram, and LinkedIn.
Ability to work independently and within a team environment.
A degree in communications, marketing, business, new media, or public relations is preferred.