Key Responsibilities
Manage Instagram, Facebook, YouTube & WhatsApp Business accounts
Create and post reels, stories, photos, and promotional content
Plan monthly content calendar and festive campaigns
Write attractive captions, hashtags, and product descriptions
Reply to customer messages, comments, and inquiries
Coordinate photoshoots and video shoots for saree collections
Run Meta (Facebook/Instagram) ads and promotions
Monitor social media trends and competitor activities
Track engagement, reach, and sales performance through analytics
Collaborate with sales and marketing teams to boost brand visibility
Skills Required
Knowledge of Instagram & Facebook marketing
Basic photo/video editing skills (Canva, CapCut, VN, Premiere Pro, etc.)
Creativity in content ideas and reel creation
Good communication skills in Gujarati/Hindi/English
Understanding of fashion and saree trends
Knowledge of Meta Ads is a plus