We are looking for a Social Media Manager with strong content writing skills who can own our brand voice across platforms and drive engagement through high-quality, relevant content. The role is content-first, with social media execution as the core responsibility.
Write engaging, original, and audience-specific content for social media platforms (LinkedIn, Instagram, Facebook, X).
Create content calendars aligned with business goals, hiring drives, placements, events, and brand campaigns.
Develop educational, promotional, and storytelling content related to IT courses, placements, career guidance, and success stories.
Write captions, post copies, hooks, CTAs, hashtags, and short-form scripts for reels/videos.
Collaborate with design and video teams to convert written ideas into creatives.
Maintain brand tone, consistency, and clarity across all content.
Repurpose long-form content (blogs, emails, announcements) into social-friendly formats.
Track post performance and suggest content improvements based on insights.
Stay updated with social media trends, formats, and content styles.