About the Role
We are looking for a creative and data-driven Social Media Manager to lead our social media presence across multiple platforms. You will be responsible for developing and executing strategies that increase brand awareness, engagement, and conversions.
Key Responsibilities
Develop and implement comprehensive social media strategies aligned with business goals
Manage daily posting and content scheduling across platforms (Instagram, Facebook, LinkedIn, Twitter/X, etc.)
Create, curate, and optimize engaging content (text, images, videos, reels, stories)
Monitor social media trends, tools, and best practices to keep the brand relevant
Analyze performance metrics and generate reports with actionable insights
Engage with the online community by responding to comments, messages, and mentions
Collaborate with marketing, design, and content teams for campaigns
Manage paid social media campaigns and budgets (if applicable)
Handle crisis management and maintain brand voice consistency
Requirements
Proven experience as a Social Media Manager or similar role
Strong understanding of major social media platforms and analytics tools
Excellent written and verbal communication skills
Creative mindset with attention to detail
Ability to analyze data and translate insights into strategy
Experience with tools like Hootsuite, Buffer, Meta Business Suite, or similar
Basic knowledge of graphic design and video editing tools is a plus
Preferred Qualifications
Bachelor’s degree in Marketing, Communications, or related field
Experience in running paid ad campaigns
Familiarity with SEO and content marketing principles
Key Skills
Content creation & storytelling
Social media analytics
Trend awareness
Community management
Time management & multitasking
What We Offer
Competitive salary
Flexible working environment
Opportunity to work on exciting campaigns
Professional growth and learning opportunities