Social Media Manager

Location: Remote / Delhi NCR (Preferred)
Company: HOMEWRK – The Honest Home Company
Type: Full-Time / Freelance Trial → Retainer

ABOUT Us

We’re not a broker.
We’re not a portal.
We’re a rebellion against the BS in Indian real estate.

HOMEWRK is reimagining how flats are sold—with radical honesty, design-led storytelling, and content that cuts through the spammy noise.

Think: The Whole Truth + Ditto Insurance + Gen Z memes… in real estate.

Own the internet’s attention.
Turn our content strategy into a cult brand that:

• Makes people laugh → then trust → then book a flat

• Breaks myths → builds memes → drives leads

• Posts with purpose, not pressure
  

WHAT YOU’LL DO

• Turn our 6P content strategy (Problems, Product Truths, Punchlines, People, Process, Proof) into viral reels and grid posts

• Build a visually consistent, scroll-stopping Instagram grid (and maybe LinkedIn soon)

• Collaborate on weekly content drops with ChatGPT & Sora AI

• Track basic analytics, optimize based on what works

• Manage the content calendar + repurpose posts for stories, highlights, WhatsApp, etc.

WHO YOU ARE

Must-Have

• Obsessed with Instagram, reels, memes, and what makes GenZ stop scrolling

• Strong aesthetic sense — you get what “premium but relatable” looks like

• Copywriting instincts – punchlines, witty headlines, zero cringe

• You love brands that feel like friends, not companies

• ✅ Have Canva or Figma skills — you can design thumb-stopping posts yourself

Bonus If You...

• Have worked at a D2C startup or meme-style brand like The Whole Truth, Ditto, Zepto, or similar

• Have experience directing AI tools (like Sora or ChatGPT) to build content

• Have built your own Instagram page or meme handle before

COMPENSATION

• Trial project first (paid)

• Then: ₹25K–₹50K/month (retainer)

• Potential for equity bonuses if aligned for the long term

TO APPLY

Send us:

• Your best 3 IG reels or grid posts (personal or professional)

• A 1-minute Loom/video saying how you'd take HOMEWRK viral

• Your Instagram handle (if you run something yourself)

• It is a Full Time Digital Marketing job for candidates with 6 months - 3 years of experience.

More about this Social Media Manager job

1. What is the eligibility criteria to apply for this Social Media Manager job?
   Ans: The candidate should be All Education levels and above with 6 months - 3 years of experience of experience
2. How much salary can I expect for this job role?
   Ans: You can expect a salary of ₹20000 - ₹40000 per month that depends on your interview. It's a Full Time job in Greater Noida.
3. How many working days are there for this Social Media Manager job?
   Ans: This Social Media Manager job will have 5 working days.
4. Are there any charges applicable while applying or joining this Social Media Manager job?
   Ans: No, there is no fee applicable for applying this Social Media Manager job and during the employment with the company, i.e., NESTLEEP LIVING PRIVATE LIMITED.
5. Is it a work from home job?
   Ans: No, it’s not a work from home job and can't be done online.
6. How many openings are there for this Social Media Manager role?
   Ans: There is an immediate opening of 1 Social Media Manager at NESTLEEP LIVING PRIVATE LIMITED
7. Who can apply for this job?
   Ans: Only Female candidates can apply for this Digital Marketing job.
8. What are the timings of this Social Media Manager job?
   Ans: This Social Media Manager job has Day Shift.