This combined role requires an individual who is both creative and highly organized, acting as the bridge between public-facing brand presence and internal operational efficiency.
Job Summary
The Social Media Handler & Back Office Executive manages all social media platforms to increase brand awareness while simultaneously supporting daily business operations through administrative tasks, data entry, and client communication.
Key Responsibilities
Social Media Handling (50-60%)
Content Creation & Scheduling: Plan, write, and publish engaging content (text, image, video) across platforms like LinkedIn, Instagram, Facebook, and Twitter, ensuring brand consistency.
Community Management: Monitor mentions, respond to comments, messages, and inquiries in a timely, professional manner to build an online community.
Analytics & Reporting: Track key performance indicators (KPIs) such as engagement, reach, and follower growth; prepare monthly reports to measure ROI.
Trend Monitoring: Stay up-to-date with social media trends, algorithm changes, and digital best practices.
Back Office Executive Support (40-50%)
Administrative Tasks: Handle daily office documentation, filing, data entry, scanning, and emailing.
Data Management: Maintain and update company databases, CRM systems, or client records.
Client Correspondence: Manage general company email inbox, respond to queries, and handle basic client service requests.
Operational Support: Coordinate with sales/marketing teams, manage office supplies, and assist with inventory management.
Reporting: Prepare routine reports, such as daily sales or inventory updates, in Excel or similar tools.
Qualifications & Skills
Experience: Proven experience as a social media executive, content creator, or similar role. Previous experience in an administrative or office support role is highly preferred.
Platform Proficiency: Strong knowledge of major social media platforms and scheduling tools like Hootsuite, Buffer, or Meta Business Suite.
Office Software: Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) and Google Workspace.
Communication: Excellent written and verbal communication skills for creating engaging captions and professional emails.
Detail-Oriented: Exceptional organizational skills and ability to manage multiple projects simultaneously.
Required Tools & Competencies
Content Scheduling Platforms (e.g.Meta Business)
Basic Graphic Design/Video Tools (e.g., Canva)
Microsoft Excel & Google Sheets
CRM software experience is a plus.