Social media expert

Position Title: Social Media Executive
Department: Digital Marketing / E-commerce
Location: [Insert Location]
Experience Required: 2–4 Years
Employment Type: Full-time
Reports To: Digital Marketing Manager / Brand Manager

Role Overview:

We are seeking a dynamic and digitally savvy Social Media Executive with proven experience in e-commerce marketing. The ideal candidate will be responsible for managing brand presence across social media platforms, executing campaigns that drive traffic and engagement, and supporting online sales growth through effective content and product visibility strategies.

Key Responsibilities:

Social Media Management

• Plan, create, and schedule engaging content across platforms: Instagram, Facebook, LinkedIn, YouTube, Pinterest, etc.

• Monitor trends, hashtags, and algorithm changes to optimize reach and engagement.

• Respond to comments, messages, and customer inquiries promptly to maintain strong community engagement.

E-commerce Integration & Support

• Collaborate with the e-commerce team to promote products across marketplaces like Amazon, Flipkart, and company website.

• Create social campaigns around product launches, discounts, and seasonal promotions.

• Track and optimize content that drives product views, conversions, and sales.

Content Coordination

• Work with designers and video editors to develop social-first creatives, reels, and stories.

• Write catchy and brand-aligned captions, product descriptions, and ad copy.

Analytics & Reporting

• Monitor performance using tools like Meta Business Suite, Instagram Insights, Google Analytics, etc.

• Generate weekly/monthly performance reports and suggest improvements.

• Track ROI for social campaigns linked to e-commerce KPIs (CTR, CPC, Conversion Rate).

Key Requirements:

• Bachelor’s degree in Marketing, Communication, Media, or related field.

• 2+ years of hands-on experience in social media and e-commerce marketing.

• Strong understanding of major platforms (Instagram, Meta Ads, YouTube, LinkedIn, etc.).

• Familiarity with e-commerce platforms like Shopify, WooCommerce, or marketplace panels.

• Knowledge of basic design tools (Canva, Photoshop) and content scheduling platforms (Buffer, Hootsuite, Later, etc.).

• Excellent written and verbal communication skills in English.

Preferred Skills:

• Experience running paid ads on Facebook/Instagram.

• Understanding of SEO, UTM tagging, and influencer collaboration.

• Awareness of performance marketing and affiliate campaigns is a plus.

What We Offer:

• Competitive salary and performance-based incentives

• Exposure to both creative and commercial aspects of digital business

• Young, energetic, and fast-paced work environment

• Learning opportunities in content, design, and digital sales

To Apply:

Please send your resume and a brief portfolio or social media handles you've managed to: hr@anjney.com

• It is a Full Time Digital Marketing job for candidates with 2 - 5 years of experience.