Key Responsibilities
Manage company social media accounts, including Facebook, Instagram, LinkedIn, YouTube and X.
Plan, create, and publish daily social media posts, reels, stories and videos.
Develop monthly social media content calendars.
Design creative posts, banners and promotional content using Canva or similar tools.
Write engaging captions, hashtags and marketing content.
Monitor comments, messages and customer inquiries and respond promptly.
Run and manage social media advertising campaigns.
Track social media performance, reach, engagement, followers and leads.
Prepare weekly and monthly social media performance reports.
Coordinate with the sales and marketing teams for promotional activities.
Monitor competitors, industry trends and social media updates.
Maintain brand consistency across all social media platforms.
3. Required Skills & Qualifications
Graduate in any field.
1–3 years of experience in social media management.
Good knowledge of Facebook, Instagram and LinkedIn.
Basic graphic designing skills (Canva/Photoshop).
Video editing skills (CapCut/Premiere Pro).
Excellent written and verbal communication skills.
Knowledge of Meta Business Suite and social media analytics.
Knowledge of Meta Ads and lead generation will be an advantage.