Job Title: SEO & Digital Marketing Specialist (SEO, AEO, GEO & Google Ads)
Company: TaxLegit Consulting Private Limited
Location: Gurugram, Haryana (On-site / Hybrid)
About Us
At TaxLegit Consulting Private Limited, we provide comprehensive legal, financial, tax, and business compliance solutions. We are looking for a results-driven SEO & Digital Marketing Specialist to boost our organic reach across traditional and AI-driven search engines, as well as manage high-converting Google Ads campaigns.
Key Responsibilities
SEO & Content Optimization: Plan and execute end-to-end On-Page, Off-Page, and Technical SEO strategies to improve organic rankings and traffic for tax and compliance services.
Generative Engine Optimization (GEO): Optimize site structure, semantic content, and authority signals to ensure TaxLegit is cited in AI search engines (ChatGPT, Google Gemini, Perplexity, Claude).
Answer Engine Optimization (AEO): Structure content, FAQs, and schema markups to capture Google Featured Snippets, Voice Search, and Direct Answer boxes.
Google Ads Management: Plan, set up, and optimize Search, Display, and Remarketing campaigns on Google Ads to generate qualified leads within budget.
Keyword & Competitor Analysis: Conduct deep keyword research targeting high-intent tax, legal, and business keywords while monitoring competitor performance.
Performance Tracking: Monitor traffic, conversions, CAC, and rankings using Google Analytics 4, Google Search Console, and SEO tools (Ahrefs/Semrush); provide actionable weekly insights.
Requirements
Experience: 2+ years of hands-up experience in SEO, GEO, AEO, and performance marketing (Google Ads).
Core Skills: Proficiency in technical SEO audits, schema markup (JSON-LD), semantic search optimization, and Google Ads strategy.
Analytical Skills: Strong analytical mindset to track KPIs, CTRs, conversion rates, and ROI.
Bonus: Prior experience driving organic traffic and leads in financial, legal, or B2B consultancy sectors.